Privacy Policy for Purple Umbrella Inc.
Effective Date: May 6th, 2025
At Purple Umbrella Inc. (“we”, “us”, “our”), your privacy is important to us. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you use our website www.purpleumbrella.co (the “Site”), in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and other applicable laws in Ontario, Canada.
1. Information We Collect
We may collect the following types of personal information:
Contact details (name, email address, phone number)
IP address and browser user agent (for security and analytics)
Any information you voluntarily provide through forms, emails, or sign-ups
Usage data through cookies or similar technologies
We only collect personal information that is necessary for the purposes outlined in this policy.
2. How We Use Your Information
We use your personal information to:
Provide and improve our services
Communicate with you about updates, promotions, or events (with your consent)
Monitor and analyze Site usage
Ensure the security of our Site and users
Comply with legal obligations
3. Consent
We obtain your consent before collecting or using your personal information. You can withdraw your consent at any time, subject to legal or contractual restrictions and reasonable notice.
4. Sharing and Disclosure
We do not sell or rent your personal information. We may share your information with:
Service providers who help us operate our website or business
Legal or regulatory authorities when required by law
A purchaser in the event of a business sale or merger
All third parties are required to protect your information and use it only for authorized purposes.
5. Cookies and Tracking Technologies
Our Site uses cookies and similar technologies to enhance user experience, track usage patterns, and improve performance. You may choose to disable cookies through your browser settings, though this may affect some features of the Site.
6. Data Retention
We retain your personal information only as long as necessary to fulfill the purposes for which it was collected or to comply with legal obligations.
7. Security
We take appropriate technical and organizational measures to safeguard your personal information from loss, theft, unauthorized access, disclosure, or modification.
8. Your Rights
You have the right to:
Access your personal information
Request corrections to your personal information
Withdraw consent to processing
File a complaint with the Office of the Privacy Commissioner of Canada
To exercise these rights, contact us at: martin@purpleumbrella.co.
9. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. Please review their policies before providing personal information.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Effective Date.”
11. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Purple Umbrella Inc.
Email: martin@purpleumbrella.co
Website: www.purpleumbrella.co